Category Archives: Favorites
OTT : The Next Big Thing in Broadcast & Media
OTT: The Next Big Thing in Broadcast & Media View more presentations from annmarielocke.
Find, Engage and Recruit Top Talent with Online Video
Improving communications by leveraging the power of video is being widely adopted by many Global 1000 businesses to more effectively engage and interact with employees, colleagues and partners around the world. With in-person meetings becoming increasingly expensive and home and mobile bandwidth growing, it’s more cost-effective and efficient to move meetings from the boardroom to the Internet. One of the areas that has seen a recent surge in using video for meetings is Human Resources. As we continue to expand into a global workplace, potential candidates for recruitment are no longer found only in your office’s city or even country. Talented professionals are recruited from around the world, which makes interview logistics for multiple candidates much more complex and expensive. To streamline recruitment processes and save costs, HR departments are starting to conduct interviews via live video. Companies are also using video to engage and recruit talented professionals before the interview process even begins. Jobnob, an agency that helps connect … Continue reading
Slam Dunk: KIT digital selected by Believe Entertainment Group to Power Up “The LeBrons”
KIT digital has been contracted by Believe Entertainment Group to help with the design and implementation of an exciting new cartoon series featuring the infamous, NBA two-time Most Valuable Player, and pop-culture icon LeBron James in an attempt to better target and communicate positive messages to today’s youth. The cartoon miniseries called “The LeBrons” features four versions of the basketball star—Kid, the youthful side of LeBron, Athlete, his professional basketball player side, Business, his suave entrepreneurial side, and Wise, the grandfather-figure that represents LeBron’s knowledge and experiences. Believe Entertainment Group turned to KIT digital’s cloud-based video asset management and delivery expertise to successfully drive this initiative and bring it to the forefront of the youthful target audience’s mind. Specifically, Believe enlisted the help of KIT digital for the design, implementation, and delivery of this miniseries in a fashion that would be appealing to its young adult target audience and also enable brands such as HP and Intel to advertise on … Continue reading
Internet Video is no Longer Just About Web Video
The number of people who consume video over the internet is growing at an astounding rate and when you combine that with the proliferation of smartphones and connected TVs, these audiences are becoming increasingly fragmented. Mobile for instance is now the fastest growing sector in video consumption. Not the largest, but the fastest growing, with 40% year over year growth from 2009. In Q4 of 2010 alone, almost 30 million people watched video on a mobile device – and then of course there are connected TVs. According to Forrester, by 2015 there will be over 43 million connected TV households in the US. Also by 2015, 58% of TVs sold will be internet connected and 34% of US households will have a connected TV. At the same time, social is no longer a nice to have – it’s become an absolute requirement for engaging audiences, and consumers now expect and demand a social experience. Facebook alone is now boasting over … Continue reading
Tribeca Defines the Online Film Festival Experience
For its 2010 festival, Tribeca launched Tribeca Film Festival Virtual (TFF Virtual), a virtual and interactive movie experience featuring high-definition premium video content and live streaming coverage from the festival, powered by the KIT Platform. Tribeca extended its relationship with KIT digital to take its 2011 Festival to the next level of Internet-driven videos and to define the online film festival experience. For its 2011 Festival, Tribeca launched the Tribeca (Online) Streaming Room where users can watch premier features and award-winning short films, connect with filmmakers via social video experiences, and engage with industry thought leaders on the future of film. With the KIT Platform,Tribeca also extended its online delivery to mobile publishing so that viewers can watch the films on a Web browser, iPhone, or iPad. Live video coverage of the red carpet events, the opening press conference, select Tribeca Talks panels, and the closing award ceremony is also available via the Festival Streaming Room. Viewers are able to … Continue reading
Beet.TV Interviews Alex Blum, KIT's Global COO
Beet.TV interviews Alex Blum, former CEO of KickApps and new Global COO of KIT digital on how KIT is leapfrogging pure play online video platforms.
Using Online Video to Generate More Leads
This week, we sat down with a streaming media pioneer who paved the way for how video content is managed, distributed and consumed over the Internet. He explains how organizations of all types and sizes can use video across their marketing campaigns to generate more leads. To find out more about how you can start to implement these tactics for your organization, please join us as we sit down with Lou Schwartz, Head of Americas, in this week’s video blog.
KIT digital Launches Video Blog Series
Welcome to the KIT digital video blog series, where you will hear directly from industry experts on how you can optimize the value of your online videos to increase operational efficiency and drive revenue, as well as KIT digital corporate updates and commentary on the latest industry news. To kick off our series, we sat down with KIT’s chairman & CEO, Kaleil Isaza Tuzman, to discuss KIT’s recent acquisitions and capital markets activity, as well KIT’s goals for 2010 and beyond and emerging trends in the video asset management space. For more information, contact info@kitd.com
Apple iPad: Not Just “A Giant iPod Touch”
Apple designers have been stressing for years that the best way to create a technological icon is adapting it to human behavior rather than the other way around. The latest Steve Jobs’ miracle – much fabled and finally announced Apple iPad – embodies the IP video revolution that is yet to come at unthinkable scale. It will change the way we consume video and do so in the most seamless way you can imagine. Yes, skeptics title it as “just a giant iPod touch” and criticize it for some inevitable limitations that only seem disappointing in the wake of unprecedented hype that the iPad received months following up to its launch. However unlike its musical predecessor, iPad gives us a large and light enough screen to take video anywhere we go. Movies and TV shows Some predict that the seeming lack of Adobe Flash support would preclude services like Hulu, Netflix and other video sites from showing off their video … Continue reading
KIT digital Counts Down the 5 Most Influential IP Videos of 2009
The KIT digital team of editors and IP-video experts selected the 5 most important IP-videos of 2009. These videos were chosen for their influence over the development and implementation of IP-video as a content channel, and how they’re shaping the further advancement and uses of the technology. KIT digital editors focused specifically on the extent to which the video implementation delivers content that would not have been available via mainstream means, the degree to which the IP-video influences the event itself and the scale to which the video or IP-video event represents a shift in viewing patterns by audiences. 5. GM Reinvents Themselves Post Bankruptcy: Perhaps the most significant new development for IP-video in 2009 has been the rapid adoption of this communication tool by businesses for investor and media relations. GM used IP-video to restore, retain and grow confidence in their business by live-streaming their most important corporate announcements in 2009. Big businesses take notice. 4. US Airways Plane … Continue reading